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ADVERTISING/COMMERCIAL PHOTOGRAPHY

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Best Print Ads of 2018 - Vertix Media I like this ad because i like horror and it caught my eye cause of the clown makeup.

Thrasher Magazine - July 1999 This ad caught my eye because it caught a moment of a skater landing a trick.

See the Vintage Advertisements That Helped Make Classic Films Into Blockbusters | Time

This ad caught my eye because it has a good aesthetic to it.

 

The company I’m representing is Too Faced.

The product I’m advertising is a concealer.

The audience I’m targeting are people interested in makeup.

I would expect to see this advertisement in a store such as Ulta.

I used a backdrop to make the product pop out.

 

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READ AND WRITE: INTRODUCTION TO USING STROBES

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1.The flash head contains flash tubes that emit light once supplied with high voltages.

2. Symmetric power packs split power equally between multiple flash heads.

3.Silver-lined umbrellas are the most efficient and can focus light more narrowly than the other types.

4.White umbrellas offer a wider spread of reflected light, and gold umbrellas produce a warm tone.

5.  Tools that control and modify the quality of light are barn doors, snoots, and honeycomb grids.

6.Sandbags can also be attached to weight the stand and better stabilize your lights.

7. A flag is any kind of opaque object placed in the way of light to better direct it, to prevent lens flare or to prevent it from spilling.

8. Wide reflectors produce a larger pool of light and a softer light quality.

9. Moonlights come with the controls built directly into the light itself.

10. Moonlights compact substitutes for a power pack/flash head combination.

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Photography Career Tree Q & A

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  1. The career I’m most interested in is a Graphic designer.
  2. Some responsibilities of a graphic designer are a graphic designer creates useful, meaningful, and functional visuals. The work depends mainly on a client or company’s needs.
  3. The average salary for a graphic designer is $21.39 per hour in the United States.
  4. Something that interests me about being a graphic designer is the thought of communicating ideas with visual art.
  5. To be a graphic designer you’ll need a high school diploma or GED. Some skills needed in this field is creativity and innovation.

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CAMERA MODES

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Automatic Mode-  Auto mode tells your camera to use it’s best judgement to select shutter speed, aperture, ISO, white balance, focus and flash. This mode will give you nice results in many shooting conditions.

Portrait Mode- helps to keep your background out of focus

Macro Mode- Macro mode lets you move your closer into your subject to take a close up picture.

Landscape Mode- This mode is almost the exact opposite of portrait mode in that it sets the camera up with a small aperture

Sports Mode- Sports mode attempts to freeze the action by increasing the shutter speed.

Night Mode- is for shooting in low light situations and sets your camera to use a longer shutter speed to help capture details of the background

Movie Mode-  capturing still images to capturing moving ones.

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WHITE BALANCE READ AND WRITE

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From reading the article, I learned that if you want to capture a scene as the human eye looks at it, then white balance should be on your mind. White balance is the process of removing or neutralizing color casts in your images. Photographers often want to produce images that have natural lighting, white balancing carefully adjusts your camera settings to counteract color casts. The bulk of white balancing in photography consists of color temperature correction.

White balance settings:

  • Sunny- works for mid-morning and mid-afternoon sun.
  • Shade- works for scenarios with heavy shade.
  • Cloudy- works for outdoor scenes featuring overcast lighting.
  • Flash- works for scenes lit by standard off-camera speedlights and pop-up flashes.
  • Incandescent- works for indoor scenes lit by standard warm bulbs.
  • Fluorescent- works for indoor scenes lit by fluorescent bulbs.

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50 PHOTOS EDITED IN LIGHTROOM

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 3 differences and 3 similarities between Adobe Photoshop and Adobe Lightroom.

Differences:

  1. lightroom-is a great tool for managing image galleries and can handle files, while helping photographers adjust images in production.
  2. Photoshop-can make all sorts of images shine which provides the ability to build in effects and enhancements to photography and artwork.
  3. Lightroom is focused on photographers, whereas Photoshop is used to create such as graphic design.

similarities:

1.Both apps can handle different formats such as JPEG, PNG, and TIFF

2.You can find the basic editing tools like cropping, white balance, lens distortion, curves, and healing.

3.Both apps include photo filters.

 

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100 MOST INFLUENTIAL IMAGES OF ALL TIME

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The Burning Monk, Malcolm Browne, 1963

The Burning Monk, Malcolm Browne, 1963. In June 1963, most Americans couldn’t find Vietnam on a map. But there was no forgetting that war-torn Southeast Asian nation after Associated Press photographer Malcolm Browne captured the image of Thich Quang Duc immolating himself on a Saigon Street. I selected this image cause the black and white filter caught my eye and what’s going on in the photo is interesting to look at.

Tank Man, Jeff Widener, 1989

Tank Man, Jeff Widener, 1989.  It was a day after the Tiananmen Square massacre, when Chinese troops attacked pro-democracy demonstrators camped on the plaza, and the Associated Press sent Widener to document the aftermath. As he photographed bloody victims, passersby on bicycles and the occasional scorched bus, a column of tanks began rolling out of the ­plaza. Widener lined up his lens just as a man carrying shopping bags stepped in front of the war machines. The tanks tried to go around the man, but he stepped back into their path, climbing atop one briefly. Widener assumed the man would be killed, but the tanks held their fire. This picture was chosen because it takes bravery to be able to do this and I can tell the guy standing Infront of all those tanks was probably scared in way but wanted to accomplish something.

Falling Man, Richard Drew, 2001

Falling Man, Richard Drew, 2001. The most widely seen images from 9/11 are of planes and towers, not people. Falling Man is different. The photo, taken by Richard Drew in the moments after the September 11, 2001, attacks, is one man’s distinct escape from the collapsing buildings. I chose this image cause it’s heartbreaking in a way. With this image you can just imagine how many more people had to go through this.

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